Vintage Michelin Poster, Le Coup de la Semelle, 1905

Product details

Michelin: Le Coup de la Semelle

Celebrate an interest in vintage motoring advertisements with this reproduction of Le Coup de la Semelle, listed as a 1905 Michelin design credited to O’Galop. The artist’s pen name is associated in the listing with Marius Rossillon. Its Michelin and Bibendum connection makes it a personal choice for a study, hobby room or gallery devoted to automotive advertising.

About the advertisement

The Michelin Man, also known as Bibendum, gives the poster its connection to the brand’s advertising history. The French title identifies this particular design, distinguishing it from other Michelin posters in a collection. Enjoy it as historical commercial artwork rather than as a current tyre advertisement or a claim about modern product performance. This is a modern reproduction for wall display, not an original 1905 sheet or a signed motoring collectible.

A motoring gallery with character

Imagine placing the print beside a shelf of automotive books, with warm wooden furniture, comfortable seating and a few favourite model cars nearby. Its advertising association can make the setting feel personal without requiring every accessory to follow a garage theme. It can also join a study gallery combining different brands, vehicles and periods of commercial poster design.

A smaller format can fit into an established grouping, while the larger option gives the advertisement a more prominent position. Matching frames can connect companion posters with different subjects and dates, allowing your interest in motoring history to become the shared thread. Consider the available wall area and usual viewing distance before choosing your size. For a garage display, choose a dry indoor location away from splashes and workshop grime.

Paper, printing and finish

This reproduction is produced using giclée printing on 200gsm matte art paper, with a matte finish. Select a print-only version if you would like to use your own frame, or choose a framed paper print with a black frame and white mount. Each of the three sizes is available in both options, providing flexibility for an individual feature or a coordinated motoring gallery.

Choose your size

• Small: 11 × 14 in, available as a print only or framed.
• Medium: 12 × 16 in, available as a print only or framed.
• Large: 18 × 24 in, available as a print only or framed.
• Framed options include a black frame and white mount. Select your preferred size and finish above.

Pair it with

Build a Bibendum gallery with the Michelin Man poster (c. 1903) and Nunc est Bibendum. Add the 1930s Michelin Man poster to explore the character across different periods of motoring advertising.

Explore more Michelin artwork

Discover companion motoring advertisements in our Michelin Man posters collection, and read about the history of Michelin Man posters.