Au Bon Marché ‘Bains de Mer’ Poster Print by René Vincent (c. 1925)

Product details

Au Bon Marché: Bains de Mer

Celebrate the meeting of French fashion and seaside leisure with this reproduction of René Vincent’s Au Bon Marché: Bains de Mer poster, dated approximately to 1925. The department-store advertising subject connects beachwear with the appeal of time beside the sea, making it a thoughtful choice for a dressing room, sunroom or gallery of vintage French designs.

About the poster

Created for Au Bon Marché, the design belongs to a commercial world in which fashion and holiday aspirations became part of the same invitation. The words Bains de Mer, meaning sea bathing, establish its seaside connection. Enjoy it as a piece of period advertising rather than a guide to a particular resort or a record of a named fashion collection. This product is a modern reproduction for wall display, not an original 1920s poster or a complete department-store catalogue.

A little holiday feeling at home

Imagine placing the print in a sunroom beside pale fabrics, warm wooden furniture and a comfortable chair. It can connect the room with your enjoyment of beach holidays without requiring a fully nautical interior. The recorded beige, blue and yellow palette offers a starting point for coordinating cushions, accessories or neighbouring prints, while the fashion theme makes it equally suitable for a personal dressing-room gallery.

A smaller print can join an established arrangement of illustrations, while a larger size gives the poster a more prominent place. Combine it with other 1920s designs for a period-led collection, or follow the beach and fashion themes across different eras. It also offers an anniversary-gift idea for someone who enjoys French advertising or seaside style. Choose the size with the recipient’s wall space and usual viewing distance in mind.

Paper, printing and finish

This reproduction is produced using giclée printing on 200gsm matte art paper with a matte finish. Select a print-only version if you would like to use your own frame, or choose a framed option with a black wooden frame and white mount. Three paper sizes provide flexibility for a single feature or a grouped vintage-poster gallery, with print-only and framed choices available at each size.

Choose your size

• Small: 11 × 14 in, available as a print only or framed.
• Medium: 12 × 16 in, available as a print only or framed.
• Large: 18 × 24 in, available as a print only or framed.
• Framed options include a black wooden frame and white mount. Select your preferred size and finish above.

Pair it with

Continue the seaside holiday theme with Roger Broders’ French Riviera travel poster (1920s) and George Barbier’s An Afternoon on the Water (1920s). Add George Wolfe Plank’s Vogue July 1922 cover to extend the summer fashion theme in a period-illustration gallery.

Explore more seaside-inspired prints

Discover complementary designs in our Art Deco beach and coastal prints collection, and find styling ideas in our guide to Art Deco interior design.